Simple was born from the desire to help companies answer its three central questions:

 

• Vision: what is the future scenario that my company can and wants to build?

• Execution: what concrete actions and choices do I have to make to realize this vision?

• Control: how do I manage the daily tasks without losing my vision?

 

Ultimately, the success of any business depends on the quality of its answers to these questions. My job is to help companies find their best possible answers.